A question I see asked quite frequently from new bloggers is; “How often should I post?”
As someone that takes blogging serious as a ministry and as a entrepreneur, I will always give the same answer; “How ever much you are capable of.”
I have discovered over time that answer is important in many ways, but the most important thing you can do for yourself as a healthy growing blogger is not get consumed by your blog.
Yes, the more you post new content and promote it, the more chances you have of gaining new readers and subscribers but At What Cost?
If I write everyday and include all the other tasks I have to complete throughout the week as someone that is; cultivating a ministry, developing a business with my blog, plus add my responsibilities as a wife and mother, I will expand myself to the point that what looks like success on paper will never actually be success in my life.
When I was creating my eBook I had to sit down with my family to talk about my launch. I requested for help and patience from them for the following four weeks. We discussed the focus for the upcoming weeks was going to be determined on the launch. I invested an average of 15 extra hours a week for the launch and blog.
The extra hours went to marketing, editing, creating graphics, a launch team, and much more. It mentally helped that my family and I knew in advance that I needed to be focused. Those are the circumstances that can be understood. But if adding more time each day is on your agenda then what is the cost of it to you?
At the end of the day, will you be ok sacrificing family time, bible studying time, or time in your marriage?
Would the long hours of building a blog be worth loosing the focus of why you started?
The key factor to building a prosperous blog is more than just writing another post everyday, it is consistency.
In simple form, my recommendation to any blogger is to post consistently twice a week. If you are an avid writer and it comes natural to you, then write 3 times week but the posting days should be consistent.
At the end of the day, will you be ok sacrificing family time, bible studying time, or time in your marriage? Would the long hours of building a blog be worth loosing the focus of why you started? Share on X(A good tip from one blogger to another is that if you write more than twice a week save your content so you can have posts ready on hand for times that you are not able to write new content.)
For example choose a Monday and Wednesday. Write on your editorial schedule that those are the days you will be posting new content for your readers. Then you can send a friendly email on Thursday to your subscribers to say: “Hey all! Here are my two new posts for the week. Please share the love by sharing the posts!” Done!
A reason why posting everyday along with have a healthy balanced life is not compatible is because you will need to create graphics, promote, then respond to any comments and emails. You will also want to post on social media and respond to any likes and comments. Those are things we need to consider of what also takes our time.
To what you once thought would take a hour or two a day can easily turn to hours a day.
I learned the hard way the sacrifice it can take and how easily you can become consumed. Blogging was starting to feel overwhelming and tiring. I was afraid that I was loosing my passion but that was not the case at all.
I was losing the vision.
The vision of why I first started. If I was truly doing what God called me to do in the order He originally gave me then I wouldn’t have became lost in the order and provision that was already there.
I took a step back, re-aligned my business with God’s purpose and decided to let Him direct the steps. My blog has since been prospering in ways that are important and rich to me.
The Batch Bundle includes printable of exactly what I created for myself when I started to take me time and my blog serious.
To receive messages from readers of how much the words I wrote encouraged them is just a percentage of why I continue to write and why I have passion for it.
Find your niche and be satisfied in it. Chase your passion and find richness in it. Find your God-given purpose and know His will is in it.
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Maria says
thank you for this! I only recently started my own blog and my goal was to share my hardships and how they built me into a stronger person, and to encourage others to take care of their spiritual, mental, and emotional health. But I’ve been losing that drive to write because I was just trying to keep up with my schedule and I’ve been ending up feeling a bit unfulfilled myself. I absolutely agree on keeping a consistent schedule! But my perfectionism and need for sticking to it was draining me of motivation and actually doing the opposite to me of what I wanted my blog to be for others. So I appreciate what you said, to write according to capacity!
[email protected] says
So glad this post encouraged you! My schedule for blogging and how often I blog constantly changes because life changes. I also write to hopefully encourage others but the best way we can do that is when we our taking care of ourselves first. We can not let ourselves get overwhelmed then it can get hard to encourage others. Be easy on yourself, it will get better and you get the hang of what works for you and your readers! =)
Maria says
Exactly! Thank you, I’m working on finding that balance 🙂
Beverly Walker says
I love this article. Very eloquently written. I appreciate the honesty that you talked about that needs to happen, for the blog to be a success as well as the family life. Thank you for posting!
[email protected] says
Thank you Beverley. I appreciate you visiting and commenting. =)
Sheila says
Thank you for this honest and heartfelt advice. I started a blog and then got sidetracked by starting to write a YA Christian fantasy novel. My blog has suffered and I’m now trying to find a balance to do both. Your perspective is just what I needed to help find that sweet spot.
Meghan E. Weyerbacher says
Love this, Carmen. I found out the hard way too. Twice has grown on me, three is pushing it with all the extras.
[email protected] says
I am the same way Meghan, if I do not have other projects going on, twice a week is my number but three is definitely stretching it for me and my family. time.
Na'omi Keith says
I appreciate this post because it validated some of the things I have been feeling about my blog. Quick question, how often should I post on social media? Once a day? Once every few days? My blog is only a week old but I have posted on social media almost everyday and finding it a little tedious. But if it’s something that I have to do I will find a way to make it work. What do you suggest? Thank you.
Amanda Jones says
I share your heart here and appreciate your well laid out encouragement- it makes me feel less alone. A few times in my 8 years of blogging I have tried seasonal themes with daily posts which only wore me out and, honestly, did nothing to boost my reader base (if anything I think I had less views!) Now I stick pretty tight to 2-3 times per week with some weeks back logged and it is so much nicer! I’m saving your post here on Pinterest as a quiet reminder to keep focused. 🙂
[email protected] says
I am so glad you found this post to be helpful! Wow, 8 years of blogging is impressive! I look forward to that many years. Thank you for your input and for pinning! I always appreciate the sharing. =)
Laura says
I appreciate how you were honest about the realities of how much time blogging can take. I’ve found that posting twice a week on Mondays and Thursdays works well for me and allows me to maintain some balance in my life.
[email protected] says
Thank you Laura for checking the post out and taking time to leave a comment. Glad you enjoyed the post!
Alisa says
This is awesome, Carmen! I love your perspective and tips. I always struggled with wanting to post more than once a week, but it was all I could handle at the the time. I’m hoping to start twice a week in the next few weeks!
[email protected] says
I highly recommend doing what works best for you. It’s important that blogging stays a passion for you and not an overwhelming duty. Blessings to you and your blog!
SHANNON GEURIN says
Love this advice Carmen…and it helped me GREATLY! Love you friend!
[email protected] says
Thank you Shannon! Love you too friend. So happy to know the post helped you!